How Much is a Wingstop Franchise?

Wingstop is a popular American chain of restaurants that specializes in chicken wings, fries, and sides. If you’re interested in opening your own Wingstop franchise, there are a few key things to know. In this article, we’ll go over the costs associated with opening a Wingstop franchise, the process of becoming a franchisee, and the ongoing expenses and fees you can expect as a Wingstop franchise owner.

Costs of Opening a Wingstop Franchise

The initial investment required to open a Wingstop franchise can vary depending on a number of factors, such as the location of the restaurant and the size of the space. However, on average, the cost to open a Wingstop franchise ranges from $350,000 to $1.2 million. Here is a breakdown of the main costs you can expect:

  • Initial Franchise Fee: $30,000
  • Equipment and Supplies: $100,000 – $200,000
  • Leasehold Improvements: $100,000 – $300,000
  • Signage and Architectural Services: $30,000 – $50,000
  • Training and Travel: $20,000 – $30,000
  • Insurance: $10,000 – $20,000
  • Grand Opening Advertising: $25,000
  • Additional Funds: $50,000 – $70,000
  • Total: $350,000 – $1.2 million

It’s important to note that these costs are estimates and may vary depending on a number of factors. Additionally, these costs do not include ongoing expenses such as rent, utilities, and employee salaries.

Becoming a Wingstop Franchisee

The process of becoming a Wingstop franchisee is relatively straightforward, but it does take time and effort. Here is an overview of the steps you’ll need to take:

  1. Submit an application: To start the process of becoming a Wingstop franchisee, you’ll need to submit an application on the Wingstop website. The application will ask for basic information about your background and experience, as well as your financial information.
  2. Interview: If your application is accepted, you’ll be contacted by a Wingstop representative to schedule an interview. The interview will give you the opportunity to ask questions and learn more about the franchise opportunity.
  3. Review and approval: After the interview, Wingstop will review your application and make a decision on whether to approve you as a franchisee. If you are approved, you’ll need to sign a Franchise Agreement and pay the initial franchise fee.
  4. Training: Once your application is approved and you’ve signed the Franchise Agreement, you’ll be required to attend Wingstop’s training program. The program is designed to teach you everything you need to know about operating a Wingstop restaurant, including how to make wings, fries, and sides.
  5. Opening your restaurant: After completing the training program, you’ll work with Wingstop’s development team to find a location, design your restaurant, and purchase equipment and supplies. Once your restaurant is built and equipped, you’ll be ready to open your doors to customers.

Ongoing Expenses and Fees

As a Wingstop franchisee, you can expect to pay a number of ongoing expenses and fees. These include:

  • Royalty Fees: As a Wingstop franchisee, you’ll be required to pay a percentage of your gross sales to the company as a royalty fee. The current royalty fee is 5% of gross sales.
  • Advertising Fees: Wingstop franchisees are also required to contribute to a national advertising fund. The current advertising fee is 2% of gross sales.
  • Inspection Fees: Wingstop conducts regular inspections of all its franchise locations to ensure they are meeting the company’s standards and guidelines. These inspections can include both unannounced and announced visits and can result in additional fees if any issues or violations are found.
  • Ongoing Training and Support: Wingstop offers ongoing training and support to its franchisees to help them operate their restaurants successfully. These may include updates on new menu items, changes in business operations, and best practices.
  • Other Ongoing Expenses: As with any business, there will be other ongoing expenses that must be taken into account. This may include rent, utilities, employee salaries, inventory, and other operating costs.

It’s important to note that these ongoing expenses and fees are in addition to the initial investment required to open a Wingstop franchise. It’s essential to carefully consider these costs when deciding if a Wingstop franchise is the right business opportunity for you.


Opening a Wingstop franchise can be a rewarding and profitable business opportunity, but it’s important to understand the costs and ongoing expenses involved. By carefully considering the initial investment, ongoing fees and expenses, and the process of becoming a franchisee, you can make an informed decision about whether a Wingstop franchise is the right fit for you.